Sales Executive

Are you passionate about motorcycles and driven by sales success? Do you aspire to represent one of the world’s most iconic and innovative motorcycle brands? BMW Motorrad is seeking a motivated and results-oriented Sales Executive to join our team and deliver exceptional customer experiences.

Employment Type: Full-Time
Department: BMW Motorrad Sales

OTE Up to £50,000 per annum

About the Role

As a Sales Executive, you will play a key role in connecting customers with the perfect BMW motorcycle to match their lifestyle. 

Key Responsibilities

• Engage with customers to understand their riding preferences and recommend suitable BMW Motorrad models

• Provide outstanding customer service from initial inquiry to final delivery and post-sale support

• Coordinate test rides, financing options, and trade-ins with professionalism

• Consistently achieve and exceed sales targets

• Stay up to date with BMW Motorrad models, technologies, and accessories

• Build long-term relationships and grow a strong client base through referrals and proactive outreach

Candidate Profile

• Previous experience in vehicle or lifestyle product sales (motorcycle sales preferred)

• Strong communication, interpersonal, and negotiation skills

• Genuine passion for motorcycles and the riding lifestyle

• Goal-oriented with a customer-centric mindset

• Motorcycle license (preferred or required depending on location)

• Familiarity with CRM systems and digital tools

What We Offer

• Competitive base salary with uncapped commission

• Comprehensive training through the BMW Group Sales Academy

• Opportunity to work with an iconic and evolving product line

• Clear pathways for career development within the BMW network

• A collaborative and energetic team environment

About us

We are one of the top three automotive retailers in the UK, proudly representing 32 manufacturer brands, selling a huge range of new and used vehicles from over 150 dealerships across the UK and Ireland.  

We firmly believe that our people are our most valuable asset. We value the commitment they make to the business which is why we are continually working to provide a market leading rewards and benefits package. 

• Competitive salaries with clear pay scales in place as you develop
• Generous annual leave allowance that increases with length of service
• Eligibility to join one of our colleague car plans and cycle to work scheme
• Enhanced maternity leave, adoption leave (6 months full pay) and paternity leave (2 weeks full pay)
• Critical illness cover after 2 years plus life assurance and free will writing service
• Techscheme where you can get the latest tech for less and spread the cost, eye care scheme and discounted shopping vouchers
• Employee assistance programme and free access to Smart Health giving employees and their immediate families access to 24/7 GP services to support well being 

Lookers and Charles Hurst are an equal opportunities employer. We are committed to a working environment that is free from discrimination, is inclusive, and empowers our people to bring their whole self to work and reach their full potential. 

If your application is successful, we will conduct relevant employment checks prior to you commencing employment with us. These will include verifying your recent employment, address, credit history and a standard criminal record check. For roles that require you to drive a driver's license check will also be carried out.